- 2014 -
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Having worked alongside each other in varying capacities for over a decade, the elf principals decide to bring life to a new consulting organisation committed to quality delivery.
- 2015 -
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With engagements at four significant Australian retail brands, elf begins to demonstrate a different way of consulting.
- 2016 -
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Elf heavily focused delivering the Value Chain Retail Transformation programme of work for David Jones.
- 2017 -
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First major Oracle Retail Go-Live with the cutover for iconic retailer David Jones of MOM and SIM.